Village Media has partnered with industrial clients large and small, using the power of video to educate both potential customers and employee personnel.
Industrial video falls into two distinct categories: Marketing and Training.
Marketing Videos
- Production costs can be justified because there is a direct relationship to income and the bottom line.
- With rising fuel and labor costs, the salesman on the road is being replaced by a video on your web site.
- Videos can effectively weed out lukewarm prospects so that sales appointments turn into signed contracts.
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Training videos serve a variety of purposes:
- Train new personnel about the use and operation of machinery and equipment
- Acquaint new personnel with company policies and procedures
- Teach about a product. These can be targeted to either the end-user or repair personnel
- A program for the consumer can double as a marketing video with information about related products
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